$447.00

Get The Word Out – Late October

Date: October 18, 21, 24 and 28th 2016
Time: 6:30p.m. to 8:45p.m.

Manage your brand awareness and increase sales with this hands-on 8 hour training workshop. Communicate better using social media, email and your website. Learn to use your online marketing to tell your story.

Registration closes October 17th, 2016.
4 dinners and workbook included. $447.00

Description

Date: October 18, 21, 24 and 28th 2016
Time: 6:30p.m. to 8:45p.m.

Manage your brand awareness and increase sales with this hands-on 8 hour training workshop. Communicate better using social media, email and your website. Learn to use your online marketing to tell your story.

LEARN HOW TO:

  • Effectively blog. Confidently post with WordPress. Reach your customers on your most important channel.
  • Communicate with social media. Learn the ins-and-outs of Facebook and Google+ for business.
  • Successfully send mass email. Overcome obstacles to sending emails out to a list using Mailchimp.
  • Track and analyze your progress. See what's working and where improvements can be made with Google Analytics and other tracking tools.

WHERE:

RdyToGo Studio
4015 Belle Terre Blvd, Unit 1505
Myrtle Beach, SC 29579
Get Directions

WHAT'S INCLUDED:

  • Hands-on 8 hour training workshop (4 2-hour sessions)
  • Light dinner with each session.
  • Course handbook with step-by-step instructions

Other Questions About The Course

 
Learning Workshop

SCHEDULE:

 SESSION 1 - FIRST DAY OF CLASS
Introduction to Get The Word OutMeet your instructor. Review the course plans and objectives. Learn about RdyToGo.10 mins
Setting Up A BlogLearn why and how to setup a WordPress based blog.25 mins
Blogging BasicsStart posting articles and editing your posts on your blog. Practice creating, reading, updating and deleting blog posts.25 mins
Dinner BreakDinner break15 mins
Adding Pictures to Your PostsSpice up your blog posts and pages with photography. Learn how to source Public Domain photography for your posts. Practice editing and uploading photos to your blog.30 mins
Tips and PracticeHow often should you post? What kind of content is best? What should I avoid doing? Get answers to these questions and some practice time to hone your new found blogging skills.30 mins
SESSION 2 - SECOND DAY OF CLASS
Setting Up Your Social Media PagesLearn why you need Social Media pages. Setup your business Facebook Page and your Google+/Google My Business account.30 mins
Facebook Posting BasicsStart posting and editing your posts on your Facebook page. Practice creating, reading, updating and deleting posts.30 mins
Dinner BreakDinner break15 mins
Google+ Posting BasicsStart posting and editing your posts on your Google+ page. Practice creating, reading, updating and deleting posts.30 mins
 Adding Some SparkleLearn how to use Adobe Spark to brighten up your Social Media pages.30 mins
SESSION 3 - THIRD DAY OF CLASS
Setup Your Email NewsletterLearn why you need to send email newsletters. Setup your MailChimp account and email distribution list.35 mins
Create Your Campaign - Part 1Begin drafting a newsletter for your clients. Practice using the Mailchimp interface.25 mins
Dinner BreakDinner break15 mins
Create Your Campaign - Part 2Learn and practice adding/moving pictures and information around on your newsletter. Finish up by sending an actual newsletter out.1 hour
SESSION 4 - FOURTH DAY OF CLASS
Time To AnalyzeLearn how to track your progress with Analytics. Setup a Google Analytics account and get a tracking code for your blog. Add the tracking code to the blog using the Yoast SEO plugin.30 mins
Track Your Social Media ProgressGet into Facebook and Google+ page Insights and learn about Likes, Reach and Engagement.30 mins
Dinner BreakDinner break15 mins
Course Review & Practice SessionWe will review all the new skills we have learned, answer questions and get time to practice.1 hour

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